Our Mission

The mission of the Institute of Social Innovations and Anthro-marketing is to contribute to people and planet through accessible and self-development driven education and cross-industry social interaction.

Core values

Core values of the Institute in all the areas of its functioning are being:
*Interdisciplinary in the mind
*Inclusive in the heart
*Sustainable in action

Our Faculties

Faculty of Business and Anthro-Marketing

Faculty of Neurosciences and Cognitive Sciences

Faculty of Sustainable Development

Faculty of Teacher Training and Education

Our team


Dr. Olga Merkusheva

PhD in Socio-economic Geography, Lomonosov Moscow State University


Dr. Tatí Souza

Ph.D in Sociology, Nova University of Lisbon


Dr. Liana Shirmane​

PhD in Solid State Physics, University of Latvia


Julia Shipitsina-Buchholz

PhD student of Neurosciences, University of Balears


Dr. Sharmila Bakshi

PhD in Molecular Microbiology, University of Oxford


Diana Vindstrom

PhD candidate of History of Art, University of Malaga


Ilya Shevtsov

Chemical Technology, Visual Communications Riga University of Technology


Sintija Germane

Design, Visual Identity, Strategic Art

Online courses

All the courses are supervised by Institute’s founder Julia Shipitsina-Buchholz

Julia Shipitsina-Buchholz

Marketing strategist, consumption anthropologist, neuroscience phd researcher with in-house experience working with such global brands as SAMSUNG, L’OREAL, KERASTASE, MARS & WRIGLEY, WHISKAS, PEDIGREE, as well as other international brands in the role of strategic director within advertising agencies. Leader of social start ups, marketing training and workshop facilitator, university professor.

– Neuroscience phd researcher at University of Balears;

– MBA from University of Latvia and Steinbeins University;

– Master of Financial Management from University of Latvia;

– Master of Socio-cultural Anthropology from University of Latvia;

– Course author and professor in Moscow State University Business School, National University of Science and Technology MISIS Moscow, Riga Stradins University, Lisbon Nova University, Lisbon NOVA University, etc. for such courses as Strategic Management, Strategic Marketing, International Marketing in Global Environment, Brand Management, Consumer Behavior, Sustainable Marketing, Neuromarketing, Professional Development, etc.